We want our customers to feel special, comfortable, and beautiful in our clothing. I was thinking about this the other day, and the textile artist Kay Chapman came to mind.
Kay works mostly in a variety of silks. She prefers the drape, brilliance of colors, and the luxurious and sensual feel of the fabric on the body. You have to come in and touch the fabric. Her strong color sense and flattering styles result in timeless clothing lines.
She expresses our core value beautifully:
“I want a woman to feel very comfortable in the clothing, not overpowered by it. I hope that she feels that the clothing expresses something about her and make her feel special every time she wears it.”